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After Keys · The new build lifestyle

Buy Assist doesn’t end at handover. It begins.

Every Buy Assist buyer is enrolled in After Keys automatically and at no extra charge. It is the new build lifestyle (protection, partner perks, and a long-term relationship) for the life of the home.

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The promise

Most companies see sale completed as the end.
We see it as the start of the membership.

Buy Assist gets you into the home. After Keys keeps us with you in the home. There’s no expiry date, no annual fee, no upsell at year two. Once you’re in, you’re in.

Included with every £499 Buy Assist plan · no extra charge, ever
Three pillars

What you actually get.

After Keys covers everything that happens between the day you collect the keys and the day you eventually sell. Organised into three areas you can hold in your head.

Pillar 01

Protect

When things could go wrong, we’ve got you.

  • Snagging follow-upYour snag list stays open with us, not just the developer. We chase defects through to resolution in your warranty window.
  • Warranty navigationNHBC, Premier Guarantee, LABC, builder’s two-year fix periods. We help you claim and challenge.
  • Ombudsman supportIf the developer goes silent, we help you escalate via the New Homes Ombudsman or the New Homes Quality Code.
  • Service charge auditsFor leasehold and shared ownership: Section 21/22 challenges, benchmarking, and First-tier Tribunal support when needed.

Pillar 02

Live

Your new build lifestyle, at member rates.

  • Furnishing partnersCurated retailers for paint, lighting, furniture, blinds, artwork, TV, and smart home tech, all at member-only pricing.
  • Move-in servicesVetted introductions for removals, end-of-tenancy cleaning, locksmiths, and smart home setup, all at negotiated rates.
  • Garden & landscapeLandscapers, garden designers and outdoor electrics partners for getting the outside right from year one.
  • Lifestyle & inspirationMember-only design ideas, neighbourhood guides, and seasonal touches to help you actually enjoy the home you bought.

Pillar 03

Grow

Stay with you through the life of the home.

  • Remortgage checkSix months before your fixed rate ends, we’re back. Whole-of-market broker review at no extra Buy Assist charge.
  • Insurance renewal reviewEach year, we check your buildings, contents and life cover are still right for the value of your home.
  • Annual property check-inA once-a-year nudge: maintenance reminders, market value update, any incentives we’ve seen for your developer.
  • Sale & next-move supportWhen you decide to move, we’re first to help. Estate agent introduction or another Buy Assist for your next home.
Member-only pricing

How the partner network works.

We negotiate group rates with a curated network of UK retailers and service providers. Every After Keys member gets the negotiated price, not the public price. No coupon codes to remember. No expiry dates. Just a member dashboard with live partner offers.

We disclose this on day one: we receive small introducer commissions from some partners. Those commissions never increase the price you pay, because they come out of the partner’s margin. The savings flow to you, and the trust flows back to us. Aligned incentives, transparent terms.

Paint & decorating
Lighting & smart home
Furniture & soft furnishings
Blinds & curtains
Artwork & wall décor
Carpets & flooring
Removals & storage
Cleaning services
Locksmiths & security
Garden & landscape
Snagging professionals
Insurance brokers

What After Keys is not.

It’s not a credit card. It’s not a paid subscription. It’s not something we upsell you at year two. It is part of what your £499 Buy Assist fee paid for, on the day you reserved. There’s no expiry. There’s no “basic vs premium” tier. There is one After Keys, and every Buy Assist customer gets it.

The honest questions

About After Keys.

Is there an expiry date on After Keys?

No. While you own the home, you’re a member. There’s no annual renewal. We don’t bill you. The membership is part of what your £499 Buy Assist fee covered at the start.

What if I sell the home and buy another new build?

If you go through Buy Assist again on your next home, your After Keys membership rolls into the new property. If you buy without us, your existing After Keys membership remains in place on the home you bought through us, for as long as you own it.

Do I have to use the partner network?

Not at all. The partner network is a service we offer, not a requirement. You can use any provider you like for anything. The partner offers are there because we have negotiated better rates than you would get walking in cold, and because vetted partners save you the time of vetting them yourself.

How do you make money on After Keys if it’s free to me?

There are three ways, all disclosed. First, small introducer commissions from partner retailers and service providers (paid out of their margin, not added to your price). Second, remortgage commission from the broker if you take their offer at fixed-rate end. Third, the next Buy Assist on your next move. We make most of our money when you are happy enough to recommend us, so we are strongly incentivised to keep you happy long after handover.

Can someone who didn’t buy through Buy Assist join After Keys?

Currently no. After Keys is exclusively for Buy Assist buyers. It is the “and after” promise that justifies the £499 fee. If you are thinking of getting it without Buy Assist, you are probably better served by booking a Strategy Call and joining the proper way.

What if my developer’s warranty expires before something goes wrong?

The two-year developer fix period covers cosmetic and minor defects. The ten-year NHBC (or equivalent) structural warranty covers serious defects. We help you identify which is which, document the defect properly, and escalate at the right tier. Most defects buyers think are “too late” are actually still covered.

After Keys is part of Buy Assist

One fee. One team. For the life of the home.

Get Buy Assist for £499, paid only when you reserve. After Keys membership is included from day one. Card-on-file at the Strategy Call. We only charge if you reserve.

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